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Services Marketing Quarterly

Availability: Only a part of the volumes is accessible.
Licensed Period: Vol. 22, Iss. 1 (2001) -   ReadMe
Licensed Period: Vol. 15, Iss. 2 (1997) - Vol. 21, Iss. 2 (2000)   ReadMe
Licensed Period: Nationallizenz: Vol. 1 (1985) - Vol. 21 (2000)   ReadMe
Remaining Periods: Homepage of the journal
Homepage(s):
Fulltext available since: Volume 1 , H. 1 (1985)
Publisher: Routledge, Taylor & Francis Group
ZDB-ID: 2113057-7
Subject(s): Economics
E-ISSN(s): 1533-2977
P-ISSN(s): 0748-4623, 1533-2969
Appearance: Fulltext, online and print
Costs: free of charge in conjunction with print subscription
Comment: Services Marketing Quarterly is an applied journal for issues related to marketing. It is devoted to supplying “how-to” marketing tools for the expanding service sector of the economy.
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