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Journal of Marketing Communications

Availability: Accessible on campus and for members of the University also externally
Licensed Period: Vol. 2, Iss. 1 (1996) -   ReadMe
Licensed Period: Nationallizenz: Vol. 1 (1995) - Vol. 6 (2000)   ReadMe
Homepage(s):
Fulltext available since: Volume 1 , H. 1 (1995)
Publisher: Routledge, Taylor & Francis
ZDB-ID: 2020291-X
Subject(s): Economics
E-ISSN(s): 1466-4445
P-ISSN(s): 1352-7266
Appearance: Fulltext, online and print
Costs: free of charge in conjunction with print subscription
Comment: The Journal of Marketing Communications is devoted to publishing research papers and information concerning all aspects of marketing communications and promotion management. Samples kostenlos.
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